CARREFOUR EXPANDS ITS FOOTPRINT WITH NEW STORE OPENING IN KENYA

15 June 2020

CARREFOUR EXPANDS ITS FOOTPRINT WITH NEW STORE OPENING IN KENYA

  • Launched at Mega Mall in Nairobi, Carrefour’s eighth store offers an unrivalled shopping experience that includes a library and bistro area.
  • Carrefour continues to demonstrate Majid Al Futtaim’s commitment to supporting the local economy through increased employment and investment in local supply chain.

Carrefour, which is operated by Majid Al Futtaim in Kenya has officially opened Carrefour’s eighth store in Nairobi, Kenya. Located at the Mega Shopping Mall along Uhuru Highway, the new hypermarket destination promises an unrivalled shopping experience, and a wide range of quality and value-for-money products under one roof.  

The new two-floored Carrefour has been designed using best practice retail space concepts and modern technology for ease of shopping and display. The store will stock over 39,000 food and non-food items, and include a range of unique specialty offerings such as, jewellery, home décor, a library, bistro area, and a milk ATM – a fresh milk dispensing machine that offers customers an alternative to prepackaged milk. These offerings will supplement the conventional fresh produce, groceries, fresh bakery, and roastery sections that Carrefour customers are accustomed to.

Franck Moreau, Country Manager of Carrefour Kenya at Majid Al Futtaim Retail said: “The opening of our new Carrefour store in Nairobi underscores our commitment to offering great customer experiences through high-quality retail outlets where customers can access quality products at the best prices. The new store will also enable Carrefour customers to enjoy home delivery services in the region, making it convenient to shop online during the ongoing circumstances.”

The new store has a sales area of more than 7,000 square metres, a 1.8-metre aisle width and 36 checkout counters, among other features that will enhance the customer experience. Easily accessible, this Carrefour store is convenient to the residents of Upper Hill, Madaraka, South B, South C and those who live along Mombasa road, in particular.

Committed to making a positive impact on people and communities in which it operates,
Majid Al Futtaim has recruited 250 Kenyan employees and over 200 part time workers at the new Carrefour store to foster local employment across Kenya. Additionally, more than 99 per cent of the stock in Carrefour stores will be sourced locally, ensuring that the revenues contribute to the local community’s supply chain.